Specialists In Loyalty Marketing Programs That Are
Custom • Measurable • Profitable


What We Do - Loyalty Marketing Solutions

Hanifin Loyalty specializes in marketing to millennials and loyalty marketing solutions that positively influence customer behavior and increase profits for your business. We offer transaction data analytics, rewards processing solutions, rewards sourcing, creative services, and direct marketing. Our marketing strategies translate thought leadership to practical loyalty marketing solutions.

Our international loyalty marketing experience and coalition loyalty marketing covers these markets; Brazil, Canada, Caribbean, European Union, Mexico, and United Kingdom.

We believe a well conceived "Customer Strategy" is the foundation upon which you can achieve a range of business goals from acquisition to retention, and to increase customer lifetime value.

If you're trying to do more with limited marketing budgets and want the highest level of expertise at a price point you can afford, Hanifin Loyalty is your partner of choice. 

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What is a Customer Strategy?

Over its short history, the loyalty marketing business has raced from “innovative concept” to “price of entry” for most companies. The pace of change is accelerating and innovation is in high demand. 

Our vision for Customer Strategy is ahead of the market and we deliver thought leadership that translates into practical and profitable solutions.

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Building Loyalty across Generation Y (the Millennials) - Millennial Marketing

Generation Y represents approximately 80 Million consumers who are rapidly becoming the most attractive demographic for retailers, banks, hotels, and every other consumer facing business.

Hanifin Loyalty is leading the way helping clients engage and build loyalty with the Millennial generation.

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The Customer Strategy Network (CSN)

CSN is a global professional organization comprised of recognized leaders in the marketing services industry.

This consortium of independent marketing experts shares experience, local market knowledge, and best practices to bring an unprecedented level of strategic guidance and operating support to customer facing organizations around the world.

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The Loyalty Truth Blog: The Truth about Loyalty Marketing

With Loyalty programs everywhere today, there are many examples of success as well as those missing the mark. If you believe that loyalty marketing is only about points and rewards, you are mistaken.

Hanifin Loyalty believes It’s time for "Truth in Loyalty Marketing”. Join the conversations that are re-shaping the loyalty marketing business as Bill Hanifin and select Contributing Authors bring thought leadership to your desktop.

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